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Telemarketing and Direct Mail – A Powerful Combination

by admin | Feb 25, 2019 | Customer Retention, Customer Satisfaction, Promotion

If you already have a successful direct mail marketing plan, combining it with telemarketing creates a powerful marketing strategy for your business growth.  In this article, you’ll learn how to use both direct mail marketing and yes, telemarketing, to create a real...

How Frontline Employees Create First-Rate Experiences

by admin | May 15, 2018 | Career Development, Customer Retention, Customer Satisfaction

Often, I spend more time on a plane than shopping or making purchases from businesses. Therefore, the experience I get from the flight attendant—the frontline employee—makes a big difference in my level of satisfaction with the flight.  When I board the plane, that...

3 Best Ways to Fit Your Salesperson to Your Customer

by admin | Feb 20, 2018 | Customer Retention, Customer Satisfaction

Have you ever worn a pair of shoes that didn’t fit? The experience is uncomfortable at best, and at worst, painful and unbearable. Placing a salesperson in the wrong selling circumstance is like wearing an ill-fitting pair of shoes. It’s an easy mistake to make for...

Being Memorable: The Secret to Keeping Customers

by admin | Feb 13, 2018 | Customer Retention, Customer Satisfaction, Leadership, Promotion

How do you distinguish yourself from all of the other retailers, or service providers, or any other business that you consider your competition? What makes your customers decide or even remember to come back? It is not your customer’s job to remember you.  It is your...

10 Top Ways to Turn Prospects into Customers

by admin | Jul 4, 2017 | Customer Retention, Customer Satisfaction

I want to share with you some simple strategies to turn your prospects into repeat customers, so you can market to them in the future. Unfortunately, not all of your prospects will move through your sales funnel in the way you planned. Therefore, you need to focus...

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